The News Review:
- EU Panel Grants Marketing Authorisation To Afinitor
- Guest: Coping as a Layoff Survivor then Layoff Victim
- Bing UK marketing drive will be at least six months after US
- hdgiants Lays ff Sales Marketing Staff
- Marketing Jersey Shore to NY residents
- Santikos Larry Ratliff team up on marketing relationship
- Western marketing professor teaches on location management
EU Panel Grants Marketing Authorisation To Afinitor
Wall Street Journal
MAIN FACTS: -Afinitor (everolimus) from Novartis Europharm Ltd. intended for the treatment of patients with advanced renal cell carcinoma whose disease has progressed on or after treatment.
Guest: Coping as a Layoff Survivor then Layoff Victim
Wall Street Journal
a consulting and IT services company was eliminated earlier this year. Rao spent four years with the company.
Related from Vistra-corp: GM brings back 30 at engine plant
Bing UK marketing drive will be at least six months after US
Brand Republic
Microsoft said the engine has been designed to combat the high number of users who abandon search queries without reaching a satisfactory result. But speaking to Revolution Cedric Chambaz Microsoft Advertising’s marketing manager said that the aim is to tailor Bing for the UK market before widely promoting it. “It needs to be a few months more in beta experience so that it can be further tailored for the UK” he said before saying that even Autumn may not be the right time to launch the marketing drive. “We think we’re answering a need for a more engaging and less frustrating search experience and are aiming to bring the most relevant search engine for Britain” he continued. According to comScore up to 30 per cent of searches across all search engines are abandoned without a satisfactory result and approximately two-thirds of the remaining searches require a refinement re-query or click back to the search results page. Microsoft has also integrated online shopping site Ciao which it bought in ctober last year into Bing and the MSN shopping portal as a new shopping facility which will launch next week.
hdgiants Lays ff Sales Marketing Staff
Twice
“HDGiants was running out of funds to go to the next level” the executive told TWICE. The company’s private investors were unable to agree on terms for raising additional capital the executive added. “All sales and marketing are on hold” the former employee said. nly CE Scott Bahneman and perhaps one person in technical support were still on the job as of Friday. The executive did not know if the company would continue to offer its services under Chapter 11 but as of Friday May 29 the download site was still operating. The service downloads music from the big four music labels and others to PCs and to select residential custom-installed music servers which are equipped with HDGiants software the executive noted. Those servers include models from Qsonix and Niveus Media.
Marketing Jersey Shore to NY residents
NJBIZ
The New Jersey Division of Travel and Tourism said its new Jersey Shore Store which launched in Greenwich Village on May 28 will give New Yorkers and others a chance to talk with travel experts about the beach while sampling salt-water taffy and cotton candy. New Jersey will pay $20000 per month for the storefront property which will remain open through July said Susan Evans a spokeswoman for the agency. A number of marketing agencies for coastal towns are donating personnel and materials she added. “In today’s challenging economy the Jersey Shore Store is an innovative way to remind New Yorkers and other tristate residents that a wonderful vacation experience for any budget is right next door” said New Jersey Secretary of State Nina Mitchell Wells in an announcement adding that tourism in New Jersey is a $38. 8 billion industry. The Jersey Shore Store launched on Broadway between 11th and 12th streets and will be open Tuesdays through Sundays according to the division. Travel representatives “from a diverse range of Jersey Shore towns” will be on hand to talk to potential visitors according to the state agency’s announcement.
Santikos Larry Ratliff team up on marketing relationship
Bizjournals.com
The advertising partnership will last until December. The Larry Ratliff: Movies & More site will feature a Santikos Theatre ad with a link to show times at all 100 Santikos movie houses in San Antonio and Houston. Beginning June 23 Santikos will run a 15-second commercial for Larry Ratliff on its movie screens in Texas to promote the critic’s site. “I couldn’t be more pleased with the arrangement” says Larry Ratliff.
Western marketing professor teaches on location management
Western Front
Safavi spends a week in Iran every year to help students at the University of Tehran study the management of the nation's natural gas fields. In exchange for research assistants and use of equipment from the University of Tehran Safavi took a group of eight M.