The News Review:
- Deutsche Telekom’s T-Mobile Appoints UK Marketing Chief
- Brickley Cherry Creek North marketing chief leaving to start company
- Studios struggle to rein in movie marketing costs
Deutsche Telekom’s T-Mobile Appoints UK Marketing Chief
Wall Street Journal
MC–>Deutsche Telekom’s T-Mobile Appoints UK Marketing Chief ArticleCommentsmore in. mobile unit T-Mobile said Tuesday it has appointed Srini Gopalan as chief marketing officer to promote the U.
Related from Lasilla: Spain’s Telefonica keen to buy German firms-paper
Brickley Cherry Creek North marketing chief leaving to start company
Bizjournals.com
Brickley plans to launch the company C5 Communications in May. The 16-block district is bounded by First and Third avenues University Boulevard and Steele Street. “Christina Brickley has been a driving force behind the Cherry Creek North BID’s marketing and communications programs that support CCN as a destination … and brought Cherry Creek North to a new level of marketing excellence” Julie Bender president and CE of the district said in a statement.
Studios struggle to rein in movie marketing costs
Los Angeles Times
Despite a sharp decline in consumer spending and DVD sales that have long been the underpinning of the movie business the studios are about to embark upon the costliest summer for movie marketing campaigns they have ever pursued. A dozen big-budget pictures are set to crowd into theaters over the short 16-week popcorn movie season many with worldwide marketing budgets that will top $100 million each. Studio executives contend that if they want to get out the word to the public about their movies they have to pony up. From May through August the studios will together spend about $1 billion to market globally such high-profile titles as the “Da Vinci Code” follow-up “Angels & Demons”; “Transformers 2″; the sixth “Harry Potter” film; “X-Men rigins: Wolverine”; “G. Joe”; “Star Trek”; “Night at the Museum 2″; and “Ice Age 3.