Lapsed Catholics Targeted in Area Marketing Blitz

The News Review:

- Lapsed Catholics Targeted in Area Marketing Blitz
- Notebook: Sadler has marketing ideas for Fontana
- Internet Travel Marketing Conference Reveals User Generated …
- MaintenanceNet Inc. Hosts Web Seminar on Successful Marketing …
- Both sides satisfied with Leach marketing
- DMTI Spatial Enhances Customer Acquisition and Marketing Campaign …
- Awards Presented for Advertising and Marketing Works Ashford …

Lapsed Catholics Targeted in Area Marketing Blitz
Washington Post United States -
The archdiocese has an estimated 580000 Catholics according to spokeswoman Susan Gibbs but only about one-quarter attend Mass every Sunday. The $75000 marketing blitz with the slogan "Longing for something? Maybe it’s God?" is designed to increase that percentage. Like the archdiocese’s Lenten efforts during the past two years to encourage Catholics to go to confession more regularly the campaign will include signs in subway cars and buses radio and newspaper ads and a billboard on heavily traveled Route 301 north of Waldorf Gibbs said. But this year church leaders are trying to harness the power of the Internet as well. Archbishop Donald W. Wuerl is taking to YouTube inviting Catholics who have "drifted away" to "think about coming back.

Notebook: Sadler has marketing ideas for Fontana
SportingNews.com -
– Want to improve attendance at Auto Club Speedway?Hire Elliott Sadler as a marketing consultant to help fill the seats at the 2-mile racetrack which in a challenging economy has been struggling with ticket sales for Sunday’s Sprint Cup race. Asked whether the use of restrictor plates at Fontana might help the racing Sadler had other ideas — none of which had anything to do with performance on the asphalt. “We just have to do a better job of getting fans to this particular racetrack” he said. “If I had anything to do with this racetrack I would go to every single middle school within 50 miles of this place and give away free tickets. What’s the difference in an empty seat and a free ticket? You might sell a Coca-Cola to them in the stands.

Internet Travel Marketing Conference Reveals User Generated …
MSNBC -
channel +”_”+ pd_me. getCSS(“3053751″)  Most popular? Most viewed. comCops: Teen kept in bathroom beaten for yearsLatest ‘phishing’ scam lures you with tax returnBofA’s CE subpoenaed over Merrill bonusesRival drug gangs terrorize Mexican townQuestioning Stanford could get you firedMost viewed on msnbc.

MaintenanceNet Inc. Hosts Web Seminar on Successful Marketing …
Emediawire (press release) WA -
MaintenanceNet Inc. Hosts Web Seminar on Successful Marketing Strategies for Improving Service Contract Sales in a Down Economy.

Both sides satisfied with Leach marketing
RedRaiders.com TX -
In the resolution of the controversial ?fourth clause? in Tech?s Jan. 9 contract proposal both sides said they got what they wanted. Tech and Learfield will be responsible for Leach?s media shows ? the athletic department?s main objective Athletic Director Gerald Myers said this month ? and concede rights to items such as book contracts that Myers said his department had no interest in controlling to begin with. Tech?s Board of Regents on Feb.

DMTI Spatial Enhances Customer Acquisition and Marketing Campaign …
MSNBC -
The Customer Intelligence LCC is a comprehensive solution providing next generation content for the analysis and identification of new revenue generating opportunities the development of differentiated product offerings and the gathering and analysis of competitive intelligence. With shifting demographics and intense competition the ability to perform deep and comprehensive analysis into the dynamics of the ‘real world’ increases decision making precision around territories and delivery areas for highly targeted campaigns. Increased foresight into specific areas at the neighbourhood level (postal code(M)) allows companies to increase revenue enhance customer acquisition and marketing campaign effectiveness and lower collateral costs. (postal code(M) is an official mark of Canada Post Corporation). The Customer Intelligence LCCs relevant rich and reliable content has been specifically configured from DMTI’s market leading product lines along with new content layers delivering a greater degree of precision to analytics. Access to this content and the levels of granularity provided with it allows companies challenged with analyzing competitive factors and pressures when building trade areas for new stores. Story continues below ?advertisement |.

Awards Presented for Advertising and Marketing Works Ashford …
Quad-Cities nline IL -
CLINTN IWA -– Five Ashford University students and alumni won “Addy Awards” on Thursday Feb. 12 for their advertising and marketing works during the Quad Cities Advertising Federation”s Addy Awards Show 2009. The competition was judged by local professional graphic artists. “Two of our students were double winners and one of our sophomore students won the top prize a gold Addy” said Dr. Charlie Minnick Dean of Ashford”s College of Business and Professional Studies.
Related from Prmonster: WS agency wins health care marketing awards The Business Journal …

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