The News Review:
- Ifbyphone Names Industry Veteran Todd Curry Vice President of …
- Convio Names Sara Spivey Chief Marketing Officer
- Bales Worldwide Boosts Sales by Five Percent using Neolane Cross …
- mDialog Welcomes Paul Vogelzang as Chief Marketing Officer
Ifbyphone Names Industry Veteran Todd Curry Vice President of …
MarketWatch
Curry 40 moves into an operating role at Ifbyphone after having served as a member of the startup’s board of directors for a year. Curry was previously the co-founder and president of e-marketing consultancy Ascenda Partners LLC. Ifbyphone founder and CEO Irv Shapiro said: “Since Todd joined our board I have been very impressed with his suggestions on how to accelerate our growth. I’m very pleased he is now taking a hands-on leadership position in the company. Ifbyphone provides building-block telephone applications to small and medium-sized businesses (SMBs). These applications allow SMBs to build powerful enterprise-quality solutions that can reduce their costs improve their sales effectiveness and track their marketing success.
Related from Sales-monster: Baxano, Inc. Names Tony Recupero as Executive Vice President …
Convio Names Sara Spivey Chief Marketing Officer
MarketWatch
- the leading provider of on-demand constituent relationship management software and services to nonprofit organizations – today announced Sara Spivey has joined the company as chief marketing officer. “She brings a deep passion for marketing excellence to Convio. I look forward to working with Sara as we expand the Convio brand and empower even more nonprofits to use the Internet to fulfill their missions. As the Company’s first chief marketing officer Spivey is responsible for leading and overseeing Convio’s marketing efforts including branding advertising product marketing product management corporate communications online properties and new media initiatives as well as supporting client communication retention and loyalty programs. “It is my great honor to be given the responsibility of taking the Convio brand to new heights while supporting nonprofits in their efforts to fulfill their missions” Spivey said.
Bales Worldwide Boosts Sales by Five Percent using Neolane Cross …
MarketWatch
Enterprise marketing software provider Neolane today revealed that its customer Bales Worldwide a tour operator has increased sales by some five percent per annum since May 2007 when it implemented the Neolane Cross-Channel Marketing Optimisation solution. Bales Worldwide credits much of the increase to the Neolane marketing automation software which it says doubled response rates to customer marketing campaigns. “We offer a broad product range to a large and diverse customer base with a variety of holiday preferences” said Raymond Howe marketing communications manager at Bales Worldwide. “Neolane enables us build a single view of each individual in our customer database and to automatically create timely content personalised campaign communications that match our customers’ holiday preferences. This is stimulating interest interaction and sales.
mDialog Welcomes Paul Vogelzang as Chief Marketing Officer
MarketWatch
2 2008 NEW YORK NY Dec 02 2008 (MARKET WIRE via COMTEX) –NEWS FACTS: — Paul Vogelzang a web 2. 0 marketer and digital influencer hasjoined mDialog as chief marketing officer. — mDialog is a company committed to delivering high-resolutionsocial video onto Apple devices including the iPhone iPod Touch andAppleTV. For more information visit.