How to Use Your Newsletter to Research Your Market / Marketing Monster

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A Jack Of All Trades Is Often The Master of None
You've heard variations of that saying your entire life.

Connecting With Your Clients
If you want to make an impact, tell your potential clients how their lives will improve by working with you. But marketing is really about connecting with your customers.

Write Articles WITHOUT Writing!
You can even rewrite them if you want. Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer.

Marketings Nuclear Weapon
Looking at the situation from a different angle. Parking your biases at the door.

10 Beer Budget Event Marketing Tips
Event Marketing Tactic #10 -- Don't pay full price. Event Marketing Tactic #9 -- Make sure you're allowed to display signs, posters, banners, etc.

How to Run a Successful News Release Program
No need to reinvent for your news release program, although you may need to select audiences and messages that are most appropriate. With a news release program you can send releases to many more publications than you can afford to advertise in.

Your 30 Second Commercial
Prepare a 30 second verbal commercial about what your business offers. This should be 50 words or less, and practice saying it until it becomes second nature.

Is CRM Technology Living Up To the Hype?
The CRM software is just a tool that helps the company carry out this strategy. 2 billion in CRM technology software in 2001, a number that is expected to rise to $8.

Are You Attracting or Repelling Prospects?
There are basically two ways in which you can either attract or repel prospects. If you are not attracting clients or customers, you are probably being a Repel Marketer.

Mortgage Marketing to Realtors - Creating a Memorable Positioning Statement
The Core of Your StrategyThe Positioning Statement is where you need to begin when planning the messages in any marketing communications campaign. Declaring your position begins with creating a Positioning Statement.

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